Effective Date: 12/12/2025
Beyond Aesthetics (“Beyond Aesthetics,” “we,” “us,” or “our”) is committed to protecting your privacy and maintaining transparency regarding how your personal information is handled. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, submit forms, or communicate with us.
⸻
Information We Collect
We may collect personal information that you voluntarily provide, including but not limited to:
- Full name
- Email address
- Phone number (including mobile number for SMS communications)
- Mailing address
- Appointment requests and service inquiries
- Patient medical history and treatment records
- Communication preferences
- Any additional information you submit through website forms or communications
We do not knowingly collect information from individuals under the age of 18.
Automatically Collected Information
When you visit our website, we may automatically collect certain information, including:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent on our website
- Referring website addresses
- Cookies and similar tracking technologies
⸻
Cookies and Tracking Technologies
Beyond Aesthetics uses cookies and similar tracking technologies to enhance your experience on our website and analyze site usage.
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help us remember your preferences and understand how you interact with our site.
Types of Cookies We Use:
- Essential Cookies: Necessary for the website to function properly
- Analytics Cookies: Help us understand how visitors use our website through Google Analytics
- Functionality Cookies: Remember your preferences and settings
Google Analytics
We use Google Analytics to collect information about how visitors use our website. Google Analytics uses cookies to track and report website traffic anonymously. The information collected includes pages visited, time spent on the site, and other usage patterns. This data helps us improve our website and services.
You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout.
Managing Cookies
Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies, though this may affect your experience on our website.
⸻
How Personal Information Is Used
Personal information collected by Beyond Aesthetics may be used for the following purposes:
- Scheduling appointments and responding to inquiries
- Providing medical and aesthetic services
- Maintaining patient records and medical documentation
- Sending appointment confirmations, reminders, and follow-up communications
- Providing customer support and care coordination
- Sending service updates, promotions, or announcements (if you have opted in)
- Improving website functionality and user experience
- Analyzing website traffic and user behavior through Google Analytics
- Complying with legal, regulatory, and operational requirements, including HIPAA compliance
⸻
Patient Data Storage and Protection
Beyond Aesthetics stores patient data, including medical records and treatment information, in secure systems to provide quality care and maintain accurate health records. We implement industry-standard security measures to protect patient information.
Important: We do not sell, rent, or trade your patient data or any personal information to third parties.
Your patient information may be retained as required by law and professional standards for medical record retention.
⸻
Information Sharing & Disclosure
Beyond Aesthetics does not sell, rent, or trade your personal information.
We may share personal information only in limited circumstances, such as:
- With trusted service providers who assist with website hosting, scheduling systems, electronic health records, payment processing, or business operations, and only as necessary to perform those services
- With healthcare providers involved in your care, as permitted by HIPAA
- When required by law, regulation, legal process, or governmental request
- To protect the rights, safety, or property of Beyond Aesthetics, our patients, or others
All third-party service providers are required to maintain the confidentiality and security of your information.
⸻
Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, misuse, or disclosure. These measures include:
- Secure server infrastructure
- Encryption of sensitive data
- Access controls and authentication procedures
- Regular security assessments
- Employee training on data privacy and security
While no online transmission can be guaranteed as 100% secure, we take appropriate steps to safeguard your information in accordance with HIPAA and other applicable regulations.
⸻
Your Privacy Rights and Choices
You have the right to:
- Access your personal information and patient records
- Request correction of inaccurate information
- Request deletion of your personal information (subject to legal retention requirements)
- Opt out of marketing communications
- Opt out of SMS communications by texting STOP
- Opt out of email marketing using the unsubscribe link
- Disable cookies through your browser settings
- Request a copy of your medical records in accordance with HIPAA
To exercise any of these rights, please contact us using the information provided below.
⸻
Children’s Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a minor, please contact us immediately.
⸻
Changes to This Privacy Policy
Beyond Aesthetics reserves the right to update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date. We encourage you to review this Privacy Policy periodically. Continued use of our website or services after changes are posted constitutes acceptance of those changes.
⸻
Contact Information
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact:
Beyond Aesthetics 208 W Jackson Ave, Harlingen, TX 78550, United States Phone: 956-230-0887 Email: info@beyondaestheticstx.com Website: www.beyondaestheticstx.com
⸻
Related Policies
For information about SMS communications, please view our SMS Terms of Service.